Logística inversa

What Is Reverse Logistics and Its Key Characteristics

The supply chain is an essential part of our daily lives, as it allows us to enjoy our current standard of living: receiving online purchases, supplying stores and distributors, and efficiently moving raw materials and products around the world.

However, freight transport generates a large amount of polluting waste, such as packaging, containers, and protective materials. In addition, businesses often accumulate obsolete stock, which becomes a problem both economically and environmentally.

Reverse logistics aims to control the return of products and packaging to their origin in order to use resources more efficiently, reduce costs, and protect the environment. It also helps recover and reuse products that are outdated or no longer in use.

What is reverse logistics?

Reverse logistics is a process that follows the opposite direction of the supply chain, returning products or packaging from the end customer back to the origin. This type of logistics focuses on recovering waste generated by consumption or production activities.

Companies use reverse logistics mainly in two ways:

  • To recover and recycle packaging and containers (including hazardous or polluting materials).
  • To return products that have been sent back by customers (due to defects, obsolescence, or other reasons).

How reverse logistics works and its advantages

Companies implement reverse logistics systems to collect packaging, containers, and returned or obsolete products. The process follows the reverse path of traditional logistics.

Products are collected from the end customer and transported back to company facilities, where they are recycled or processed appropriately.

The main advantages of reverse logistics are:

  • Efficient management of product returns.
  • Reuse of packaging and containers, reducing costs.
  • Reduction of waste, contributing to sustainability and environmental protection.
  • Improved corporate image, showing commitment to society and the environment.
  • Compliance with national and international waste management regulations.

Types of reverse logistics

Reverse logistics can be divided into two main types: waste reverse logistics and returns reverse logistics. Although both involve returning goods to the origin, their objectives differ.

Waste reverse logistics

This type focuses on returning packaging, containers, hazardous materials, and other waste generated during the logistics process. The goal is to recycle and reuse these elements to minimize the environmental impact of the supply chain.

It also has a clear economic benefit, helping companies reduce spending on packaging materials.

A classic example is the return of empty glass bottles to stores, which were later collected and sent back to factories to be reused.

Returns reverse logistics

This type handles products returned by customers for various reasons (wrong product, defects, damage, etc.).

It also includes the recovery of obsolete products, which is common in the technology sector.

For example, a telecommunications distributor may collect obsolete ADSL routers from customers after switching to fiber optics. These products are then returned to the manufacturer for proper recycling and value recovery.

 

By definition, reverse logistics follows the opposite path of the traditional supply chain, focusing on the treatment of products, raw materials, packaging, and containers to reduce environmental impact and procurement costs.

 

Today, companies continue to innovate and invest in reverse logistics to make it more efficient. Many successful companies, such as Amphora Logistics, already offer reverse logistics services as a key differentiator that delivers significant benefits.